The Planner's Edit with Desirée Adams: A Podcast for Wedding Planners and Pros (FKA Ask the Planner)
With over 300k downloads and 150+ episodes as the host of Ask the Planner, Desirée Adams now brings you The Planner’s Edit—the essential podcast for wedding planners and event pros looking to elevate and scale their businesses. Each week, join Desirée and guest experts for candid conversations, actionable strategies, and behind-the-scenes insights into marketing, systems, client experience, and the realities of building a successful and profitable event business. Whether you’re a seasoned planner or just starting, you’ll find honest advice and inspiration to help you grow, elevate, and create lasting impact in the wedding industry.
New episodes are released on Mondays.
Explore past episodes, submit questions, or learn more at desireeadams.co.
Follow along on Instagram @PlannersEdit.
The Planner's Edit with Desirée Adams: A Podcast for Wedding Planners and Pros (FKA Ask the Planner)
233 | Subtle Marketing Signals That Attract the Right Clients
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The reason you might be attracting the wrong inquiries isn't a visibility issue. It's all in what your business is communicating before anyone reaches out. In this episode, Desirée breaks down the subtle marketing cues embedded in your pricing language, your inquiry form, your copy, and even your imagery that signal alignment (or misalignment) to the clients you most want to attract.
If you've been getting inquiries from couples who love your work but can't match your investment, or who need convincing instead of just feeling certain, this episode will change how you look at your entire online presence.
Links Mentioned in the Episode
- Find the Full Shownotes Here
- Work with Desiree for business coaching and mentorship